There are plenty of teddy bears in the world, but there’s something instantly recognizable about a Steiff. Collectors know it, children know it, and even people who don’t consider themselves “into bears” often pause when they see that familiar button in ear. Steiff has been setting the standard for over a century, and while many other brands have made beautiful bears, none carry the same reputation for quality, history, and heart.
At Gigi’s Dolls, we’ve watched countless collectors discover their very first Steiff—and nearly all of them can immediately tell that these bears are different. So what exactly sets Steiff apart from the rest? Let’s take a closer look.

The First True Teddy Bear
Steiff isn’t just another teddy bear company—they created the original. When Richard Steiff designed the first jointed bear in 1902, it sparked an international craze and changed the toy world forever. Other companies rushed to follow, but none could match the originality and craftsmanship of the Steiff bears that came first.
The Button in Ear Promise
By 1904, Steiff had introduced their signature “Button in Ear,” a simple but brilliant way to mark authenticity. That tiny piece of metal still carries enormous weight today—it’s a detail that assures collectors they’re holding a true Steiff, not just another bear on the shelf.
Superior Materials
One of the easiest ways to recognize a Steiff is to feel it. Steiff uses premium fabrics like mohair and alpaca, which give their bears a unique texture and shine. Even modern Steiff plush bears are made with fabrics carefully chosen for durability and softness.
Handmade Finishing Touches
While other collectible bears might be charming, Steiff sets itself apart with the way each piece is finished. A hand-sewn nose, carefully placed joints, and expressive eyes create personalities that feel alive. Every Steiff is slightly unique, and that’s part of the magic.
Classic Silhouettes
Steiff bears have a look that collectors can spot from across a room. From the proportions of their limbs to the curve of their snouts, they have a timeless style that has stayed remarkably consistent throughout the decades.
Evolving with the Times
That doesn’t mean Steiff hasn’t evolved. From mid-century reimaginings to modern collaborations, the company has always found ways to stay relevant while never abandoning the details that made their bears iconic. Other brands come and go, but Steiff manages to keep both long-time collectors and new fans excited.
Limited Editions That Matter
Many teddy bear makers release “limited editions,” but Steiff has built a system collectors trust. Their white-tagged bears are truly limited, often numbered to show exactly how many were made. Knowing your bear is one of only a few hundred or a thousand adds weight to the story—and value to your collection.
Recognized Around the World
No matter where you go—Europe, America, Asia—Steiff is recognized as the pinnacle of teddy bear collecting. Their reputation is universal, which makes them not just collectibles, but cultural icons.
A True Heirloom
Unlike many brands, Steiff has always blurred the line between toy and keepsake. Families pass them down from generation to generation, and they hold up beautifully when cared for. Owning a Steiff isn’t just about having a collectible—it’s about preserving something with real history.
The Emotional Factor
Ask almost any collector about their Steiff, and you’ll hear a story: the first bear they were given as a child, the limited edition they spent years tracking down, the one that reminded them of their grandmother’s collection. Steiff has a way of connecting with people’s lives in a way that other brands rarely match.
Steiff Bears at Gigi’s Dolls
We’re proud to carry a wide selection of Steiff bears here at Gigi’s. Whether it’s an early vintage piece, a rare, limited edition, or a more recent release, each one has its own personality and story to tell. Collectors often light up when they find “the one” in our shop, and that’s a feeling we never get tired of seeing.
If you’re curious about starting a Steiff collection—or adding to the one you already love—we’re here to help. With decades of experience and a passion for teddy bears, we can help you find the bear that feels meant for you. Contact Gigi’s Dolls at 773-594-1540 today to learn more about our Steiff Bear Collection!