Always reaching for the next level, Integrity Toys designs, produces and markets a variety of dolls and related accessories, with a specialization in high-end fashion dolls.  Founded in 1995 by Mr. Percy Newsum, Integrity Toys' extensive experience and capabilities in the field of doll making allows us to create products and programs for many of the world’s best-known retailers, consumer products companies, celebrities and other intellectual property holders.   

Integrity currently produces high-end fashion dolls ranging in size from approximately 12 inches to 16 inches tall, under a number of brands, including Fashion Royalty, the Dynamite Girls, Poppy Parker and the Brides of Dracula, among others.   The Company’s products typically retail from $50 to $250 each, with most of the products retailing in the $130-150 range.  Our products are known for their superior engineering, high-end aesthetics and of course, fashionable, detailed clothing and our company is well known for its top notch customer service.